KFCB regional manager Issa Dagane issued the warning following a random inspection at the Garissa-Tana bridge.
Dagane stated that most of the passengers traveled with underaged children and were forced to watch the content displayed on the buses, which may compromise their behaviour.
Those found breaking the rules have been warned of a Ksh100,000 fine or a five-year jail term.
“We will continue with this kind of exercises even in shops, video premises and play stations,” Dagane told reporters.
The warning came at a time when KFCB was rated the foremost driver of the campaign on child online safety in Kenya.
KFCB CEO Ezekiel Mutua shared the news on social media, indicating that the board was the most dominant regulator and champion of online safety in the country when it came to shaping and guiding conversations on social media.
“This is according to a study by CrowdTangle, a Facebook tool for research. The study showed that KFCB leverages on social media to shape and guide conversations surrounding its mandate, activities and projects through regular online campaigns,” reads Mutua’s post.
The board has on numerous occasions urged parents to be vigilant on what content children consume both on traditional media and on digital platforms.
“Let us monitor the kind of content and programs our children are watching on TV and the internet. Children will not die if they don’t watch TV or use the internet,” Mutua was previously quoted.
Mutua reiterated that the board would continue to carry out Media Literacy programs across the country to sensitize the public on the Board’s regulatory mandate and programs.